Alyssa's story

Your life is your story; write well, edit often.

Alyssa is a podcast host, author and the creator behind The blog represents a safe space for readers to laugh, escape, inspire, cultivate and create.

Alyssa and her fiancé Freddie Smith, also co-host The Freddie & Alyssa Show and released their first book, The Pivot Principle in 2019.

The inspiration for the blog came after Alyssa survived a nearly fatal car accident in 2014. After spending three months in the hospital, relearning to walk, suffering an orbital blowout and undergoing 12 surgeries, Alyssa knew it was her mission to bring light and love to the world - just as other creators had done for her during recovery. With that, was born, helping millennial women become the best version of themselves, on their own terms.

Some of Alyssa’s partnerships include collaborations with Ketel One, Johnnie Walker, Dunkin’ Donuts, TikTok, The Carmen Hotel Playa del Carmen, The Dream Hotel NYC, Rent the Runway, Stronger the Label, Draper James, M.Gemi, Ego Soleil, Happy Jewelers, Samba Sol, Kinsley Armelle, Swapalease, Soul Cycle, Qdash, JustFab, The Sak, CertaPet & Zola.

She lives in Studio City, California with her fiancé, Freddie & their Maltese Shih Tzu, Benji.